Ludlow Town Council is seeking donations of soft teddies, as part of a Teddy Adoption event to be held at this year's Ludlow Winter Festival.

The event will support the Mayor's charities – Working Together Ludlow, a charity founded in 2002 offering support to individuals with learning difficulties and learning disabilities and their families across south Shropshire and north Herefordshire, and Midlands Air Ambulance.

Teddy donations can be new or pre-loved, but the toys must be in good condition and have the CE label which indicates that a product has been assessed by the manufacturer and deemed to meet EU safety, health and environmental protection requirements.

Donations can be dropped off at the Ludlow Town Council office, located at The Guildhall, Mill Street. The office is open Monday to Thursday from 9.30am to 4pm, and Friday from 9.30am to 3.30pm. Donations close on Friday, November 8.

“This initiative is about more than just recycling toys – it’s about giving back to the community, supporting families who may find Christmas challenging, and teaching children the value of sustainability," said Mayor of Ludlow, Councillor Beverley Waite. “Every teddy donated helps offer a unique opportunity for children to experience the joy of a pre-loved gift whilst supporting two great causes."

The Teddy Adoption service will take place on Saturday, November 23, at Ludlow College grounds, adjacent to Father Christmas, during Ludlow Winter Festival.

Families are encouraged to visit and choose a new teddy or animal friend to adopt in time for Christmas.